"Mom's a good designer." My six-year-old niece told me at the kitchen table on Sunday. It was Mother’s Day, and her mom (and my sister) Molly was celebrating a few things. One, her heroic work as a mom. And two, her two year anniversary of jumping into the world of interior design.
Today, another mom takes on another big life adventure: our very own Amy VanHaren, the do-all marketing director for When to Jump, embarks on a side jump: crossing 10,000 miles around the States to promote visibility and awareness for breastfeeding moms in the workplace. The “Breast Express” will hit 30 American cities as Amy and a few co-captains (including our other marketing whiz Ally!!) rally together content, support, and resources to moms everywhere—all while Amy and her co-pilots continue holding down their jobs and family responsibilities.
Why make life so complicated? Like my sister Molly, Amy has a six-year-old daughter, who proudly tells her friends that her mom is chasing her dream. That, according to Amy, was reason enough to try.
Before taking off on the Breast Express (or Barb, as she is now known as), Amy’s kids and husband piled into the 40-foot RV and pulled out a calendar—what events they’ll meet mom at, what events they’ll Facetime into so they don’t miss a beat. It’s a side jump with all of us—family, friends, colleagues—along for the ride and cheering Barb on.
When it comes to doing it all, Amy’s advice for others: show up. And then keep showing up. “I had this idea with my colleague Lindsey at 4 am in a hotel room, but it came to life from a bunch of days spent showing up. Making plans, spreading the word, learning about how an RV works, plotting a course...it wasn’t anything special.”
And maybe that’s what was special—the mundane, boring act of showing up.
So start showing up. Because who knows? You may find yourself inspiring others, forming meaningful communities and taking side jumps that take you on motor homes named Barb and across towns and cities - starting with NYC today.
Follow the route and meet Amy onboard the Breast Express this summer. Our team could not be more proud!
When To Jump
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